Club CEO Gives TED Talk on Social Justice, Design Thinking
At Lakeland University’s third TEDx event, Club CEO Christina Singh presented the concept of design thinking as a tool for combating social injustice. By telling the story of a tree-planting project in Detroit, she illustrated how to diagnose and prevent injustices. According to Singh, design thinking is deceptively simple. It consists of a few primary steps, like –
- Empathize
- Define
- Ideate
- Test
But it’s not a linear process. In fact, it often means frequently connecting with the “user” of a product or system to build empathy. And assembling more diverse teams to identify and reduce bias.
“Design thinking is a human-centered process. It requires a different way of thinking when we’re problem solving or innovating,”
Singh says when we shift our way of thinking to center people, not problems, we are more likely to build better, more equitable solutions and systems.
Singh was one of nine speakers chosen to present at Lakeland University’s Bradley Theatre on October 21st, 2021. A recording of the event is available here.